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This article will give the best way to acquire long term followers online.
Let me start with a story I believe most of you will be able to relate to. The other day I was in the kitchen making a peanut butter and jelly sandwich (a favorite of mine) and I noticed my dog came running into the kitchen as he always does when someone is eating. As I began to spread the peanut butter I noticed how intently my dog was watching every move I made. He had a look on his face that just begged for a taste of my sandwich!
So I finished making my sandwiches (I always eat at least two) and was just walking around the house cleaning up a little while I ate my sandwich. It was hard for me to ignore the 80lb boxer that was following me around everywhere I went! When I would stop walking he would just sit and beg with hopeful eyes. I told him to “lay” and he did instantly, I told him to “stay” and he didn’t move a muscle!
You see, I had something my dog seen as valuable, a sandwich, and because it was something he wanted he was willing to follow me around very intently in hopes of receiving just a piece of what I had. I didn’t have to ask him to follow me, I didn’t have to beg him to follow me. He followed willingly in the hopes of receiving something he perceived as valuable.
People are the same way. If you want to be a leader or if you want people to follow you, you MUST be able to present something of VALUE! This is NOT an option when it comes to online marketing. It is not about pitching a business or trying to push a product on people. Everyone does that! You want to be able to set yourself apart from everyone else.
You want to be able to offer your prospects something they won’t be able to find anywhere else. You want to present yourself as a leader in your industry, as an expert. When you do this and are able to present some VALUE to people, it is then that they will willingly follow you and pursue YOU for more information. Building a business is MUCH easier when you have prospects pursuing YOU as opposed to you going after them.
1. Do some research today on your particular industry.
2. Begin to present your findings.
3. Offer FREE valuable information.
IF you apply these things your business will begin to grow and your lead funnel will always stay full. For more information on how to apply these principles or how to leverage the power of the internet, feel free to contact me. Check out my website below, give me a call directly or send me an email. I am always willing to help.